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annual reports that record CG’s period of reinvention and growth
projectCrompton Greaves annual reports
clientCrompton Greaves

background

Our annual reports for Crompton Greaves from 2015 to 2019 tell the story of the company in its most significant years.

During these years, Crompton Greaves turned around its financials to significant profitability, expanded its business by overseas acquisitions, widened its ambit to more ambitious power solutions under new leadership.

In 2010, Crompton Greaves also adopted a new identity, and saw a consolidation of its international operations, bringing more geographic integration. In recent years, it has attempted to add sophisticated ‘smarts’ technologies to its power management portfolio, and strengthened its heavy transformer and consumer businesses.

Over these years, ICD’s covers and annual reports’ thematic designs have taken the most significant issues in each year and conveyed them with clarity, responsibility and power. Put together, they tell the story of an interesting company under the leadership of two different CEOs.

The yearly ‘ideas’ or ’themes’ were expressed and extended throughout the reports. The design stuck to the central themes and expanded them to show what it meant for the company’s different dimensions.

annual reports that record CG’s period of reinvention and growth

projectCrompton Greaves annual reports
clientCrompton Greaves

Our annual reports for Crompton Greaves from 2015 to 2019 tell the story of the company in its most significant years. Crompton Greaves turned around its financials to significant profitability, expanded its business by overseas acquisitions, widened its ambit to more ambitious power solutions under new leadership.

moving towards ‘smart’ technologies

In 2010, Crompton Greaves also adopted a new identity, and saw a consolidation of its international operations, bringing more geographic integration. In recent years, it has attempted to add sophisticated ‘smart’ technologies to its power management portfolio, and strengthened its heavy transformer and consumer businesses.

telling the story of an interesting company

ICD’s covers and annual reports’ thematic designs have taken the most significant issues in each year and conveyed them with clarity, responsibility and power. Put together, they tell the story of an interesting company under the leadership of two different CEOs

expressing a big idea every year

Each year’s annual report had a central theme or idea that reverberated across the company, affecting its businesses and future prospects. The design illustrates, extends and expresses each idea as it affects the different dimensions of the company.

important information made interesting

Annual reports are full of information that’s of value to shareholders, analysts and other stakeholders. But it’s often presented in plain text, without graphic or visual treatments, making it harder to consume and gain insights from.
The design takes these key information points and highlights them using graphs, illustrations and other visualising devices, to give the information presence, making it interesting and consumable.

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ICD studio

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